1-18-08
You may have already seen the trailer in front of Transformers. Anyway, it’s awesome. And, obviously, a good kept secret since this movie doesn’t have a name yet. Currently, all that’s known is the codename during pre-production: Cloverfield. And that’s all you get to know. So, it doesn’t have a title and the trailer doesn’t give you any clues at all. No wonder, people are crazy about this movie. Just head over to YouTube and do a quick search for 1-18-08. You will find some amazing stuff about people trying to analyze the trailer and trying to come up with some conclusive information.
Thus, what the movie actually does have is plenty of buzz! That tells me that the marketing guys did a remarkable job. Simple but effective. Definitely a crowd pleaser. And so they got lots and lots of attention with a minimal budget. Nonetheless, the trailer looks damn nice.
There’s also something resembling an official site, if you care. There’s almost nothing there, though. If you’re looking for a HD trailer, visit Apple’s trailer site. I have to admit that I feel the tension. I’d like to know more …

K, I’m interested.
Just so that you know: I’m not one of these marketing guys earning millions of dollars a year by spreading the word!